Hi Guys
In English (sorry)
1st Price: this is the top-end model, there are cheaper options and when people compare it to a NUC, they forget that they need to add memory&storage which pushes a cheap NUC alternative to double the cost.
2nd Performance: We are putting in there what we can considering we want to keep the unit PASSIVELY cooled. This means, only <5W SoCs for this kind of form-factor. This is all with the idea that you can use the LIVA (or just its motherboard) anywhere without requiring fans. If you think ComputeStick is fast enough, this blows a computestick out of the water.
3rd Processor Options: In the coming months you'll see updated and newer versions with faster CPUs, of course the Core M is one of the logical options to actually allow light gaming (think LoL) on a fanless mini-PC.
All-in-all we're creating LIVA at different price-points, I saw the suggestions here for more options but you need to realize that we are trying to keep the price around $200 for our high-end model.
If you have any more questions, I'll be happy to answer them.